Cases · Sportswear · Advertising
How a well-known brand should invest in advertising
Puma is known all over the world, and it seems such a company hardly needs advertising. But the Puma Moldova shop ran into the opposite: you do need to invest, and you need to do it properly.
Result · Puma Moldova
The work
What we did
We set up analytics end to end
We collected data for every creative, ran a mid-month check and produced monthly reports. We set up e-commerce and server-side analytics so the data came in whole.
We changed the campaign structure
We put every Google Ads instrument to work — four campaign types, running both separately and together.
We targeted precisely
At every stage of the funnel: both for those who had not yet interacted with the site and for those who had already visited.
We took up optimisation
We watched performance, made changes quickly and kept the shop’s team informed about what was happening.
The outcome
What changed
Brand recognition helps, but it does not replace a properly assembled advertising system.
The budget started working better
We spent less on advertising while sales grew — both online and offline.
Similar cases
One step
A review of your situation — 30 minutes
We will look at what you have now in advertising, CRM and analytics and tell you plainly: whether you need The Ring or one service is enough. No slide decks, no obligations.
What happens next
- We call you back during working hoursUsually within an hour. If it is awkward to talk — we write instead.
- We ask a few questionsWhat you have now, what does not work, which numbers you count as a result.
- We tell you straightWhat is worth doing first, how long it takes and whether you need us at all.
Would rather not leave your number — call us: +373 76 090 111 We answer during working hours.